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Beretta Fabbrica d’Armi – part 2/2

Second and final part of the interview with Vice President and CEO Franco Gussalli Beretta filmed in Val Trompia, in the historical base of Fabbrica d’Armi Pietro Beretta.

 

Craftsmanship in the production of high-end shotguns, new markets and marketing strategies, and the new clothing line are among the most important topics discussed in this final episode.

 

Italians Do It Better: to the discovery of our country’s most prestigious corporate realities – told through their own chairmen’s words


 


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